霍夫曼女士是美国布拉德福集团的高级副总裁。布拉德福集团是纽约的一家从事品牌推广/市场营销/广告宣传/公共关系服务的公司，在旅游推广和举办特别活动方面有着广泛的经验。卡伦曾负责为各种类型的客户开发市场营销和推广策略，近期服务的客户有克瑞斯国际酒店和克瑞斯酒店的豪华品牌，坦桑尼亚自然资源和旅游部和坦桑尼亚旅游委员会；美国旅游协会，在北京举办的第二届世界旅游市场营销峰会，旅游发展和平国际学院。她获得非洲旅游协会（Africa Travel Association）颁发的“非洲大陆杰出旅游推广奖”，目前她还担任非洲旅游协会国际董事会董事。
Ms. Karen Hoffman, Senior Vice President, The Bradford Group, USA
Karen Hoffman is Senior Vice President of The Bradford Group, a New York-based Branding/Marketing/Advertising/Public Relations Company, with extensive experience in tourism promotion and special events. Karen has been responsible for developing marketing and promotional strategies for a diverse range of clients, most recently Corinthia Hotels International and the Corinthia Hotels Luxury Brand; The Tanzania Ministry for Natural Resources and Tourism and the Tanzania Tourist Board; The American Tourism Society; the 2nd World Tourism Marketing Summit in Beijing; and the International Institute for Peace Through Tourism. She was recognized by the Africa Travel Association (ATA) with an award for “outstanding promotion of tourism to the Continent of Africa,” and currently serves on the ATA International Board of Directors.
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